Book Review: The New Corporation by Joel Bakan

The Corporation by Joel Bakan - reviewed a while back because I’m pretending reading do-gooder books in bed counts as activism now – was a big deal to a little Zero. Now, a generation later, here’s a sequel to make me feel old and tired. SummarismThe first book...

Book Review: The Corporation by Joel Bakan

Bashing out articles for the new Big Bidness section of this here website, I’ve gone back to one of the tippiest, toppiest, most foundational Zero texts, one that inspired one of the big three epiphanies of The Grand Zero Awakening: The Corporation by Joel Bakan....

The Nestlé boycott in 2022: What’s the latest what?

Back in the early days of The Zero there was a whole section devoted to the Nestlé boycott. It was one of the first bits of explicit do-goodery I indulged in, along with going veggie and lobbing C-bombs at George W Bush any time he popped up on my telly. The boycott...

Book Review: The Intersectional Environmentalist by Leah Thomas

With the longest of Long Covids still twatting me good and proper, my activism is now mostly made up of writing about other people’s activism, reading about other people’s activism and tweeting about other people’s activism. It’s all very fulfilling. These past few...

The Big Plastic Count: World’s Worst Typo Successfully Avoided

Among the million things we need to do to reduce emissions and avert climate breakdown, kicking the arse out of plastic is one of the most urgent. Plastic comes from dirty-bad oil, gas and coal, all of it spewing greenhouse gas emissions into the air. A 2015 study...

Zeroism

A Beginner's Beginning

The Grand Zero Epiphany. How a nobody figured he should do some things about some stuff but still be kind of a dick about it. Inspiring.

 

Goals, Plans and Assorted Machiavellia

What we’re going to do, how we’re going to do it. And you’re included in the we.

 

Principal Principles

We’ll be sceptical, not cynical. Knowledgeable, not knee-jerking. And thorough, not breezy or fun or anything even slightly appealing.

 

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Blog

Book Review: The New Corporation by Joel Bakan

Book Review: The New Corporation by Joel Bakan

The New Corporation takes on the myth of goodhearted corporations, the ones that pretend to give even half a shit about the disposable fleshpods that make up their customer base. The ones that care about the social problems they’ve very definitely caused. It’s horseshit, of course.

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Book Review: The Corporation by Joel Bakan

Book Review: The Corporation by Joel Bakan

Most humans on earth are aware of how Big Bidness stomps all over humanity’s face in search of its next shabby cash-grab. Joel Bakan’s The Corporation helps explain why: Corporations are, in human terms, amoral, antisocial psychopaths. That is a million percent my jam.

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The Nestlé boycott in 2022: What’s the latest what?

The Nestlé boycott in 2022: What’s the latest what?

Having graduated from the Bond Villain School of Bastards and Bastardry, Nestlé, the world’s biggest food and drinks company, apparently set out to also be the world’s biggest contributor to infant mortality, aggressively marketing its baby milk substitute in countries where the water used to make it was so filthy it killed babies…

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The Big Plastic Count: World’s Worst Typo Successfully Avoided

The Big Plastic Count: World’s Worst Typo Successfully Avoided

Among the million things we need to do to avert climate breakdown, kicking the arse out of plastic is one of the most urgent. Plastic comes from dirty-bad oil, gas and coal, using about 4.5% of global greenhouse gas emissions and about 6% of coal-fired electricity in its production. We’re bringing on the sixth mass extinction for the sake of shrink-wrapped broccoli.

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Doing nothing for the environment

Doing nothing for the environment

In my withered, Covid-infested state I find myself doing less and less for the big battles we need to win: Yer climate breakdown, yer rise of fascism, yer eating the rich. But recently I’ve discovered a critical area of climate activism that requires even less effort than doing very little: Doing nothing at all! By which I mean I’m buying less shit.

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VEGGIENESS

My Life As A Hypocrite

How a spider spurred my veggie awakening, and with it my wider Zero awakening and with it a general saving of animals, humanity and the planet.

 

In search of protein

I scream, you scream, we all scream for protein. Let’s just calm down and eat some. It’s basically everywhere.

 

A Matter of Life and Death

Disappointed I couldn’t think of a Slaughterhouse Five pun. Slaughterhouse High-Five sounds like I’m all for them. Here’s why I’m not.

 

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Big Bidness

THE SUM OF NO FEELS

How a bit of corporate maths made The Zero see Red.

 

Sweatshops

The living hells we try to ignore. Let’s not do that.

 

Beyond Your Trolley

Campaign to promote Fairtrade, tackle tariffs, close sweatshops, improve working conditions and raise wages. Because we’re done screwing the poor.

 

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Butterflies

Meddle!

Get proper stuck in.

 

Join something

Meddle on a grand scale. Turn individual action to collective action. There’s strength in etc.

 

Ditch bottled water

It’s about the least necessary thing since the last Die Hard sequel.

 

Use Public Transport

Even if it’s terrible right now. Reduce emissions, save the planet, let me take all the credit.

 

Buy Fairtrade

Pay people enough to let them actually live. Weird that has to be said.

 

Vote!

Because we’re in the age of Trump and Brexit and right-wing arseholery everywhere.

 

Way more >
More from the blog
Impatient Zero

Impatient Zero

I decided to spend ten days off my tits with fever, and then most of March struggling to breathe, and then half of April self-isolating while I downgraded my cough from persistent to lingering to socially awkward. It’s been frustrating. But I’ve been up and about for a few weeks now, and the old nagging feeling that I should be doing more is kicking back in.

THEIRStory

THEIRStory

I was a true believer back when the allegations first hit. I loved Michael Jackson with the bone-deep intensity only teenagers get to feel, when music feels important. When it feels tribal. When the heavy metal mob splits from the goths, when the indie kids look down on manufactured pop fans. I spent the next couple of years in second-hand record stores, car boot sales and memorabilia fairs building a collection so obsessive it could have scored me a diagnosis and a decent whack of DLA.

Vote. Campaign. Donate. Win.

Vote. Campaign. Donate. Win.

Well… We lost the fuck out of that one, didn’t we? After Christine Blasey Ford’s heroic testimony, after Jeff Flake’s ego-driven dithering, after a week of two Republicans pretending to struggle with the ethics of the thing, we had Trump mocking Dr Ford while his disciples laughed uproariously.

More on Zeroism >
Veganuary beganuaried

Veganuary beganuaried

As Veganuary hit and I finished updating the Veggieness section of this here website, I was lightning-bolted by one of my many micro-epiphanies: Ever since Covid demanded I spend less time in the kitchen and more time in bed I’ve become a lousy, lazy vegan.

Veganuary: What, why, how, when and who

Veganuary: What, why, how, when and who

Veganuary aims to get people trying veganism for a month, drawing them in with time-limited new year faddishness. Last year it had more than half a million sign ups, with about 85% committing to cutting down on meat and dairy thereafter, and a solid 40% aiming to stay vegan for all time. That’s decent, given the most popular new year’s resolution – getting and using an annual gym membership – has a success rate of less than 3% I assume.

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Bottle bricks/Dolphins drownin’ slowly

Bottle bricks/Dolphins drownin’ slowly

Like most of you, when I first saw WALL-E I assumed it was a documentary and was relieved to find we had at last discovered a solution to the madness of short-term landfillery. However, on attempting to contact and marry EVA, Pixar security guards informed me not just that I would be charged with breach of the peace but also that the film was a work of speculative fiction.

Putting the draising in fundraising

Putting the draising in fundraising

Devoted as you are to yer man The Zero, and as closely as you monitor my good works, you’ll be aware I do the odd bit of fundraising in spite of hating it almost completely. The past few years I’ve been meddling with Yaknak Projects, a small charity set up by a few friends to run two children’s home in Nepal. They need £16,000 a year to keep the homes running, a delightful spot of constant pressure that cheers them greatly.

Nappies: let’s not be rash

Nappies: let’s not be rash

As you’d expect from a man in my position, I have literally thousands of children. The groupies that gather at the foot of Zero Towers are as fertile as they are up for it, and the rise of my master race is progressing nicely. Sadly, due to the sheer size of my collective progeny, all of whom are disabled rad-fems, I am unable to support any of them financially or emotionally, thus creating twice as many social problems as I was hoping to solve.

More on Butterflies >

The Big Plastic Count: World’s Worst Typo Successfully Avoided

The Big Plastic Count: World’s Worst Typo Successfully Avoided

Among the million things we need to do to avert climate breakdown, kicking the arse out of plastic is one of the most urgent. Plastic comes from dirty-bad oil, gas and coal, using about 4.5% of global greenhouse gas emissions and about 6% of coal-fired electricity in its production. We’re bringing on the sixth mass extinction for the sake of shrink-wrapped broccoli.

Doing nothing for the environment

Doing nothing for the environment

In my withered, Covid-infested state I find myself doing less and less for the big battles we need to win: Yer climate breakdown, yer rise of fascism, yer eating the rich. But recently I’ve discovered a critical area of climate activism that requires even less effort than doing very little: Doing nothing at all! By which I mean I’m buying less shit.

9 life hacks for ignoring the IPCC climate report

9 life hacks for ignoring the IPCC climate report

The UN’s Intergovernmental Panel on Climate Change – the IPCC – issued its latest report this week, pointing out how monumentally fucked we are because we like cars, burgers and mass extinctions. It makes for grim reading – but only if you actually read it. Here are nine ways you can avoid giving it any thought at all!

More on Environmentalism >

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